Jason Keath

Creativity keynote speaker

Your best idea is behind your worst one

Jason Keath teaches teams the creative process nobody ever taught them. Keynotes and workshops on creativity, brainstorming, and doing work that AI cannot copy.

Jason Keath delivering a creativity keynote on stage

Keynotes and workshops for

  • Dreamforce
  • HubSpot
  • SXSW
  • Mobile World Congress
  • Southwest Airlines
  • Entrepreneurs' Organization
  • WordPress
  • Internet Hungary
  • Insurance Marketing and Communications Association
  • American Advertising Federation
  • Public Relations Society of America
  • American Marketing Association

Jason Keath has spoken for Dreamforce, HubSpot, SXSW, Mobile World Congress, Southwest Airlines, Entrepreneurs' Organization, WordPress, Internet Hungary, Insurance Marketing and Communications Association, American Advertising Federation, Public Relations Society of America, American Marketing Association.

Keynote programs

The Case for More Bad Ideas

The counterintuitive guide to creativity

Why traditional brainstorming fails, and how deliberately chasing bad ideas produces the good ones. Built on the research and frameworks behind the book, with examples from companies your audience already knows.

The Art vs AI Advantage

The hidden value of human ingenuity in an AI world

Human creativity is worth more, not less, as automation gets cheaper. Where the remaining advantage actually sits, and how to build a team that presses it instead of competing with the machines on speed.

Rethink Brainstorming

The only creative process most of us know is broken

Most teams have exactly one creative process and it was designed in 1953. A practical teardown and rebuild, with frameworks the audience can run the next morning.

See all programs

The book

The Case for More Bad Ideas

The Counterintuitive Guide to Creativity

Out now on Kindle and in hardcover. Audiobook available Fall 2025.

“Great ideas often exist between the obvious and the absurd.”

Praise for the book

A quintessentially modern guide to unlocking your latent creativity. It's a rarity: equal parts inspirational, motivational, and actionable. Highly recommended!
Jay BaerAuthor of The Time to Win
Jason helps you inspire ideas and cultivate them, so that creativity becomes a scalable skill.
Brian SolisBest-selling author of Mindshift
A practical guide to reclaiming the messy, joyful, human parts of making the best ideas come to life.
Ann HandleyWSJ best-selling author and Chief Content Officer, MarketingProfs
This isn't some rah-rah creativity-is-magic fluff. It's tactical, weirdly practical and deeply human.
Mitch JoelThinkersOne and Six Pixels of Separation

What event organizers say

Jason was the star of our lineup for our annual conference. He has a special talent for giving creativity talks that are both highly useful and an absolute blast to listen to. His presentation had our audience captivated and left them feeling energized. One of our most creative keynote speakers ever.
Rachel WodfordCommunications Director, Insurance Marketers and Communicators Association
Jason understands conference and event audiences better than most speakers. His presentations are insightful, relatable, and inspiring. I give him my highest recommendation to be featured as your event's keynote speaker.
Bert DemarsVP Digital Marketing, Newell Rubbermaid

Latest writing

All writing →

Bring this to your stage

Tell us the event, the dates, and the room. You will hear back from a person within one business day.

Check availability